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Social Selling

Applications Closed

Stay tuned for the next session

For Analyst and Associate Pavilion Members.

About the Course

Social Selling with Tom Boston is an introduction to harnessing the power of social media to grab the attention of your prospects and build an engaged audience.

In this 3-week course, you’ll be taken step-by-step through the process of LinkedIn profile optimization, personal brand building, content creation and the use of social media in the sales process. In the modern world of digital selling, salespeople that use social selling have a much better chance of hitting their target. Set yourself up for success with this in-depth course that will give you everything you need to be a social selling superstar.

Course Curriculum

SDRs, BDRs, AEs, and early career salespeople looking to build a personal brand through social media.

Social Selling Basics

Optimize your Linkedin, create a mission statement and get an introduction to content creation.

Build a Personal Brand

Set yourself up for success with a personal brand.

Using Social Media in Sales

How to use social selling to complement your sales process

Course Designer

Tom Boston is the Social Sales Evangelist at Salesloft. He produces weekly content that salespeople love. His role sees him spreading the word on the power of a sales engagement platform, whilst empowering salespeople to sell better with social media. Tom’s passion for all things social media, inspired him to build a personal brand that elevates both him and his company. He’s now widely regarded as a thought-leader within the sales space and credits a lot of his success to creating consistent content that his audience relates to. Tom’s light-hearted approach to content creation has meant he’s built an engaged following for his weekly videos, articles and funny memes. He’s the self-proclaimed savior of the distressed salesperson, producing hilarious sales-related content than anyone who’s in sales can relate to.

Frequently Asked Questions

When will this course take place?

Applications are currently closed.

Is this course for Members only?

Yes, you must be a Pavilion Member, open to both Analysts and Associates.

Who should apply for this course?

SDRs, BDRs, AEs, and new sellers looking to build a personal brand.

When are applications due?

Applications are currently closed.

Is attendance mandatory?

Yes, at least 80% attendance is mandatory and expected for all sessions (exceptions for APAC members).

Will course sessions be recorded?

Yes, all course sessions will be recorded and shared.

What does the course cost?

Tuition is included in the cost of Pavilion membership.


What will I receive for course completion?

After successful completion of course, you will receive a certificate of completion for this course.

What if I'm not a member?

You must be a member to participate. Apply today to experience Pavilion Member benefits.