Go-to-Market
4 min read
The Death of the Predictable Revenue Era?
This editorial appeared in the May 29th, 2025, issue of the Topline newsletter.
7 min read
How Leading Companies Build Profitable Partnership Programs
Partnerships are no longer a “nice-to-have” in your go-to-market strategy. It’s a proven revenue driver. Companies investing in partnerships and …
Go-to-Market
1 min read
How Bolt Hit $40M in Four Months and Why It Took Eric Simons Seven Years to Get There
Eric Simons spent seven years building toward a vision that almost never saw the light of day. After countless iterations, near-misses, and growing …
3 min read
2025 Executive Compensation Negotiation: How B2B SaaS Leaders Can Maximize Pay & Equity
The past year in B2B SaaS GTM hiring and compensation has been exceptionally volatile. After the rapid-growth era of 2020–2021, companies swiftly …
Go-to-Market
3 min read
What Databricks & Owner.com Know About AI + GTM
This editorial appeared in the May 22nd, 2025, issue of the Topline newsletter.
Topline Podcast
1 min read
How CEO Michael Walrath is building Yext for a world beyond Google
In this episode, Yext CEO Michael Walrath joins Sam, Asad, and AJ to talk about what comes after Google. With over two decades of experience leading …
Thought Leadership
1 min read
Done is Better Than Perfect: Nida Ateeq’s Career Advice for Ambitious Leaders
This letter from Nida Ateeq is part of Pavilion’s International Women’s Day 2025 collection, where the women of Pavilion share heartfelt letters to …
Go-to-Market
6 min read
The Man Who Mastered AI + GTM: Meet Jordan Crawford
This editorial appeared in the May 15th, 2025, issue of the Topline newsletter.
