Sales

Sales
7 min read
How Adam Alfano Is Leading Salesforce Into Its AI Era
"I walked into Salesforce in 2008 and I was horrified at how smart everyone was," Adam Alfano confessed during our conversation at Agentforce World …

Sales
5 min read
Jason Wolf on Uncovering Hidden Growth Opportunities in Go-To-Market
Last week I sat down with Jason Wolf, President at Full Story and former Global CRO who scaled SAP Ariba from sub-$200M to $1.7B over 16 years. We …

Sales
6 min read
Why Product Thinking Beats Process Obsession in GTM with Sangeeta Chakraborty
Most revenue leaders sit in weekly leadership meetings across from someone who possesses frameworks that could revolutionize how they build their …

Sales
5 min read
The Platform Paradox: Why Your Best Sellers Could Struggle (And How to Fix It)
Here's a counterintuitive truth that will make most CROs uncomfortable: when you transition from a single product to a multi-product platform, your …

Sales
8 min read
Layering Sales Led Growth Without Breaking the Product with John Eitel
Most companies add a sales-led growth motion to their product-led foundation at the wrong time, triggered by the wrong signals, and build it in the …

Sales
5 min read
The Rise of the 10X SDR with Florin Tatulea of Common Room
Most revenue leaders are making a critical mistake with AI: using it to do more of the same, just at greater scale. They're taking the same outbound …

Sales
5 min read
What PE-Backed CROs Do Differently with Vanessa Brangwyn, CRO of Motus
In the ever-evolving landscape of revenue leadership, few journeys offer as much perspective as the path from customer success to chief revenue …

Sales
6 min read
A Guide to High Stakes Decisions with Ashley Grech, CRO of Xero
In my conversations with revenue leaders and founders, one question trumps them all: How do I make better decisions for my organization? If you can …