This letter from Natalie Nicole is part of Pavilion’s International Women’s Day 2025 collection, where the women of Pavilion share heartfelt letters to their younger selves. Through these reflections, they explore the lessons, challenges, and defining moments that have shaped their careers. Read more inspiring stories here.
Dear Natalie,
You don’t have to have it all figured out right now. The path ahead will be full of pivots, bold decisions, and moments that push you outside your comfort zone—but trust yourself. Every challenge, every lesson, and every setback will shape the business owner, brand strategist, and GTM leader you’re meant to become.
I wish you knew earlier that confidence isn’t something you wait for… it’s something you build by taking action, even when you don’t feel ready. Imposter syndrome will creep in, but here’s the truth: no one has all the answers, and the people you admire have felt it too. Keep showing up, keep learning, and don’t let self-doubt hold you back from the rooms you deserve to be in.
The biggest challenges won’t just be external—they’ll be internal. You’ll question if you belong, if your voice matters, and if you’re truly capable. But you’ll overcome this by surrounding yourself with people who challenge and inspire you. Get in the rooms where people are further along in their journeys. Listen, learn, and let their experiences expand your vision. Mentorship and community will be game-changers, providing guidance, opportunities, and a reminder that you’re never in this alone.
One day, you’ll realize that business isn’t just about strategy—it’s about people. The relationships you build, the connections you nurture, and the way you show up for others will define your success far more than any title or milestone. My “aha” moment was when I finally understood that keeping people at the forefront of everything I do is what truly drives impact.
So take the leap. Say yes before you feel ready. Trust yourself and lead with purpose. You’ve got this and you’re capable of more than you currently think.
Love,
Natalie
The Women of Pavilion Community is a dynamic subcommunity of Pavilion dedicated to fostering belonging, knowledge-sharing, and professional growth for women in go-to-market. Led by Anne Pao, Founder and CEO of Ignite Consulting, and Lindsay Tjepkema, Founder and CEO of Human Brands Win, this group empowers members to break barriers, advocate for themselves authentically, and advance both personally and professionally through curated content, exclusive events, and a supportive network.
Curious to learn more? Explore Pavilion membership.
