How Pavilion Helped Jess Forrester Rise from VP to CXO
Jess Forrester is a seasoned go-to-market executive with a strong background in revenue leadership, marketing, and scaling businesses. Now serving as the CMO & CRO at Resilia, Jess has led revenue growth from $9M to $60M, overseen acquisitions, and transitioned organizations from bootstrapped to growth equity-backed.
"Executive leadership is hard, but Pavilion makes it easier. It’s one of the most essential things I’ve done for my career."
- Jess Forrester | Marketing and Sales Executive
The solution:
Pavilion’s community and resources
Jess discovered Pavilion in the spring of 2020, encouraged by marketing leader Kyle Lacy. What began as a search for tactical advice became a transformative experience. "I thought the number one thing I’d get from Pavilion was answers—and I did. But what I underestimated were the emotional benefits of this community and how much I would be able to give back," Jess said.
Through Pavilion, Jess connected with a trusted group of advisors and mentors who have helped guide her leadership journey. "Some of the smartest people I know are in Pavilion. Sometimes we’re all sitting in a room realizing none of us know the answer, and that has value, too. We figure it out together."
Real results:
Career advancement and leadership expansion
With Pavilion’s support, Jess transitioned from VP of Marketing to CMO and ultimately to CRO at Resilia. She scaled marketing teams from three to eighteen employees and took on sales, revenue operations, and board-level leadership. "From my first board meeting to leading a sales team, Pavilion gave me the guidance I needed at every step of my journey."
Jess also embraced mentorship, leading Pavilion’s Rising Executives Group and helping future marketing and revenue leaders ascend to executive roles. "Being able to both give and receive mentorship has been one of the most valuable aspects of Pavilion," she noted.
For Jess, Pavilion’s value extended far beyond traditional learning. Executive roundtables, peer discussions, and daily Slack interactions became invaluable resources for real-time insight and problem-solving.
"Between AI, shifting market conditions, and evolving executive roles, none of us have all the answers. But in Pavilion, we figure it out together."
- Jess Forrester | Marketing and Sales Executive
