AI for GTM Leaders: Foundational Fluency for High-Impact Adoption
with Yvette Brown and Shari Nomady
About this webinar
Most GTM leaders are experimenting with AI tools—but struggling to turn those tests into scalable strategy. In this one-hour session, you’ll unpack why most AI pilots fail, what winning teams do differently, and how to design a high-impact use case that actually delivers ROI.
You’ll learn how to:
- Spot where AI can drive real impact using the GTM Role Plan
- Avoid the 3 most common pilot-killers and fix them with a simple Pilot Charter
- Transform weak prompts into strategic output using the 3C Framework
- Sketch your first real AI workflow—no tech background needed
- See what winning teams do differently (and how you can follow fast)
You'll leave with practical tools, strategic clarity, and an invite to Pavilion’s upcoming 4-week executive AI series.
Your journey starts here.
Pavilion is the leading global community for revenue executives. We bring together the brightest minds in sales, marketing, customer success, and revenue operations to learn, connect, and grow. Our mission is to help revenue leaders achieve their full potential and build high-performing organizations.