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Video Messaging Best Practices


Video has become a key part of remote selling, but live video calls are just the beginning! More than 70% of B2B sellers who use video messaging throughout their sales process report higher response rates and accelerated deal cycles, while more than 50% report higher close rates. 

In this course you’ll learn the fundamentals of how to use video messages, screen recordings, and pre-recorded video content for more efficient and effective prospecting, lead conversion, and deal cycle management. Learn which types of videos have the greatest impact, tips for ensuring your videos get watched, and how to make the most of the latest video selling tools. Walk away with new ideas you can start implementing right away.

Learning Objectives:

  • Follow video best practices to maximize impact

  • Identify when to include video in your sales development sequence

  • Evaluate video content you’ve creates

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