Un-Selling Sales to CSMs

Overview

Sales doesn't have to be a bad word. At the end of the day, sales are all about changing minds, changing behavior, and changing results. As a CSM, you have a great opportunity to help continue to positively change the minds of your customers, leading to more revenue for the company. Learn sales/influence techniques that aren't “salesy”, but rather people-focused, that lead to big results.

Key Topics:

• The difference between sales and positioning

• Value-driven sales techniques