Develop flexible playbooks that adapt to market conditions through alignment with your buyer persona and with your revenue team counterparts
- Make your playbooks flexible and adaptable to market conditions
- Adjust messaging to buyer personas and buying behavior changes
- Align marketing, CS, and sales to deliver premium buying experiences to potential customers
Instructor: Taylor Davis | LinkedIn - Taylor Davis is a leading Sales Strategy Consultant (Skaled Consulting, TPD Consulting) who works with early growth stage companies to build and drive repeatable sales models. Over the last two decades, he has served as Director and VP of Sales as well as Sales Consultant and Fractional VP of Sales to over 15 companies with a consistent track record of exceeding revenue growth targets.