Demand gen and brand-building advice delivered in an ask-me-anything format.
The relationship between brand awareness with demand gen
Principles and lessons for marketing leaders when navigating an economic downturn
Attributes of different marketing channels and how they have changed over time
Marketing department structure and design
How to publish pricing on a company website
Category design, launch, and communication
Strategies for building up a corporate LinkedIn page
Instructor: Udi Ledergor | Linkedin - Udi Ledergor is a five-time Marketing leader at B2B start-ups. He is currently helping go-to-market teams close more deals and accelerate growth by capturing, understanding and acting on their most important asset – customer interactions.